Their Challenge: In 2005, international luxury brand manager LVMH wanted to create a high-profile event in Goa on the most happening night of the year - New Year’s Eve – for TAG Heuer.
Our Solution: Sunset Getaways teamed up with TAG Heuer and their brand ambassador (and one of India’s most popular actors), Shah Rukh Khan, to put together a sporting event that included beach volleyball and pool games. This became one of the most elite events of the year, covered extensively by local as well as national press, not to forget the huge publicity it brought to the state!
